The heating elements act as raw materials for a variety of products. These elements are products that are widely produced by Theeta. The brand came into existence and is in this market for near about a period of more than twenty-five years. The brand has helped in the growth and has proved to be a renowned manufacturer in this field of heating of the products. Theeta has been divided into three branches earlier. One of which was in Haryana, the other one in Delhi and another in Himachal. They have recently started an outlet in Haryana, one of the prosperous cities of the country, more specifically in the Gurgaon area. The company has its plants who mostly deal in the import and exports of the country.
The company can be marked as the greatest producer, who is also an exporter in the method of tubular elements of heating which are generally for industrial purposes and also at times, used for domestic purposes. The people appointed are the professionals who are an expert in this field of manufacturing and in the business of importing and exporting of the products. The newly constructed plant in Gurgaon, Haryana comprises an area of eighty five thousand square feet. The huge space has resulted into accelerating the production process and the development of the area into more of an export oriented sector. This has helped in accelerating the manufacturing of Industrial Heating elements.
The consumers who mainly deal with Theeta and purchase the Heating elements are mostly the spare market people and the OEMs. The suppliers deal with both industrial consumers along with the domestic consumers. The sellers sell the products to the multinational as well as the domestic or national consumers who provide white goods. Some such consumers in India are like Sun flame, Bajaj Electricals, Usha, Greaves, Philips, etc.
The company believes in working according to the demands of the customers. It emphasizes on looking after the quality of its production. Complaints in export of the goods are minimum. The company looks after the kind and method of packaging of the product that is demanded by the customer. The packing is done accordingly by the trained staff. The countries in which Theeta mostly is centered in and the company exports its products are turkey, New Zealand, United Kingdom and Singapore. The company knows how to strengthen its global contact and this has widely helped in the expansion of the company from a budding unit into a big multinational in the past twenty five years of its inception.
The company has by now gathered vast experience in its sector of electrical heating. The production process and the technological advancement are commendable, which speeds up the production. The company is a certified and ISO registered organization, proving its existence and genuine work. The company also looks after the employee development. The board also checks the market scenario. For better analysis, a Resource and Development sector has been established to look after the needs of the people.